We were brought in as the official “Uber Beats” music partner for a very special activation at Flemington Race Course across the Melbourne Cup Carnival - covering Derby, Cup, Oaks & Stakes Days.

We were there to keep the energy high, and a suite of branded race day essentials were also on hand for riders, turning the arrival and departure zones into part of the race day experience itself, with riders dancing their way through our zones whilst enjoying record-breaking low wait times across the three gates.

Moving over 70,000 people (20% of attendance), with wait times down by 56% and reach of over 38 million, Uber proved that it is without doubt, the brand that Moves the Nation

Entertainment: DJ (Robbie Rommers), DJ (Boycey)